31Aug/110
EA FIFA Attracts Inner-City Youth, Accelerates Soccer’s March Towards Mainstream
Every day, there is a reason to think soccer is getting a bit closer to being called a 'Mainstream Sport' in the U.S. Indicators pop up in all corners of the country. It feels like a movement. Fans are displaying passion for soccer and MLS in powerful, indescribable ways.Soccer has passed being a phenomenon in the U.S.; it is beyond anyone's imagination, the level in which it has become part of the culture. People are attending matches, playing on teams and buying merchandise like never before in this country.
Articles and blogs are documenting this massive, yet subtle turn in consumer tastes with unprecedented coverage. The Internet, more importantly, technology, has made a major difference on all of it. Ironically, it might be faux soccer that ultimately tips the scale over for real soccer becoming a mainstream spectator sport. Video games are now infiltrating a part of society that Soccer has fa...
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